Author: Jaclyn Simek Landers

Changing Content Dates Could Hurt You, Says Google’s Gary Illyes

Articles that have more recent dates listed next to their Google search result snippets may benefit from a higher click-through rate. However, even if an article clearly has a click-through rate, Google may not show the date. As content creators worry that their evergreen content could be overlooked due to an older publish date, they […]

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