Category: Industry News

Google May Ignore or Drop Special Characters From Meta Tags

It has been revealed that Google reserves the right to ignore and drop special characters from title tags, as reported on Search Engine Roundtable. Google’s John Mueller answered the following question on Twitter: Marketers devote much of their time to trying to create attention-getting search listings. They do this via word choice, structure, and special […]

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Google Updates Search Quality Rater Guidelines

On April 25th, Google’s VP of Engineering, Ben Gomes, announced the latest quality updates for Google’s search algorithms in Google’s official blog, “The Keyword.” This has included updating the Search Quality Rater Guidelines. The quality of search results has long been one of Google’s biggest priorities, which began with PageRank, the main algorithm used to […]

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MozCast Reports 50% of Google SERPs Are Now HTTPS

The latest MozCast report shows that 50.3 percent of Google’s search result queries are now sites using HTTPS. This growth remains consistent with the rapid growth MozCast reported previously; showing 25 percent in January 2016 and 40 percent in October 2016, as reported by Search Engine Roundtable. This increase marks an overall percentage change of […]

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